According to Nielsen’s Gauge Report documenting viewership in July, more people were using streaming platforms than watching cable TV for the first time. NBC News’ Joshua Johnson is joined by Wall Street Journal reporter Joe Flint to discuss what's behind the success of streaming services and what their future looks like.
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According to Nielsen’s Gauge Report documenting viewership in July, more people were using streaming platforms than watching cable TV for the first time. NBC News’ Joshua Johnson is joined by Wall Street Journal reporter Joe Flint to discuss what's behind the success of streaming services and what their future looks like.
Streaming surpasses cable as top way to consume TV
Streaming Viewership Has Surpassed Cable TV Tune-In For The First Time, Per Nielsen [Deadline] - DEG
U.S Streaming viewership surpasses cable TV for first time; Netflix, Prime Video reach new heights - IBTimes India
Streaming surpasses cable TV for first time - The Media Leader
Cable Vs. Streaming, What's the Real Difference? - Race Communications
Time Is Money: CTV Viewers Are Watching More Ad-Supported Than Ever - MNTN Research
Digital Video Time to Surpass TV Time in 2023 - Insider Intelligence
A Non-Linear TV First: Tops 50% Share Of Viewing In July 08/15/2023
U.S. Streaming Tops Cable TV Viewing for First Time, Nielsen Says
Streaming Surpasses Cable TV In Viewership For The First Time- New Study Reveals - Brand Communicator
Streaming viewership surpassed cable TV for the first time, says Nielsen
Streaming Tops Cable-TV Viewing for the First Time - WSJ
Streaming TV Viewing Time Continues Its Rise Over Cable - MNTN Research
New data: Linear TV fell below 50% viewing share in July for the first time - Insider Intelligence Trends, Forecasts & Statistics