Harley-Davidson's reputation as an 'old, white-guy brand' may be its downfall, Business

Amid revenue losses and expected job cuts, the famous motorcycle manufacturer must face facts: its all-American bad boy image is no longer cool

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Harley-Davidson's reputation as an 'old, white-guy brand' may be its downfall

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Trump's War With Harley-Davidson Has Divided America's Bikers - The New York Times

Harley-Davidson's reputation as an 'old, white-guy brand' may be its downfall, Business

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Harley's CEO Jochen Zeitz Has Killed the Golden Goose

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